Featured on the Future of Utilities Podcast

Armenak Antinyan, Head of Behavioural Economics at Thames Water, spoke to the Future of Utilities Podcast in June 2026 about the intersection of behavioural science, the water sector and utilities more broadly. He explained why posters don’t change behaviour, and what a 400,000-household experiment revealed about what actually gets people to save water.

Listen to the full episode: The intersection of behavioural science, the water sector, and utilities more broadly

Featured in Future of Utilities Insights

Armenak Antinyan was featured in the Future of Utilities article How can the utilities sector solve its trust problem?, published in August 2026.