Nancy Poleon has been a marketing professional since 1997. She has worked for entertainment companies such as BMG records and UIP International where she was responsible for the launch of new entertainment products (music and film) and guiding the careers of artists and media personalities. Her mission for Branded Personalities is to help personalities and companies increase their brand value. She does this in a revolutionary way that she calls ‘Rock-‘n-roll marketing’, a new, personal and creative way of marketing based on her experiences in the entertainment industry.