Martin leads Teradata’s new Think Big Analytics Practices organisation outside of the Americas. In this new role, Martin is responsible for the modernisation of Teradata’s capabilities, tools and processes for designing, deploying and exploiting integrated data platforms to drive business value. The responsibilities of the new Practices include both Teradata and Open Source solutions and span the full range of consulting engagements delivered by Think Big Analytics – from Data Integration and Management to Data Science, via Business Intelligence, Cognitive Design and Software Development.

Martin has over 20 years experience in the IT industry and was listed in dataIQ’s “Big Data 100” as one of the most influential people in UK data-driven business in 2016. He has worked for 5 organisations and was formerly the Data Warehouse Manager at Co-operative Retail in the UK and later the Senior Data Architect at Co-operative Group.

Since joining Teradata, Martin has worked in Solution Architecture, Enterprise Architecture, Demand Generation, Technology Marketing and Management roles. Prior to taking-up his current appointment, Martin led Teradata’s International Big Data CoE – a team of Data
Scientists, Technology and Architecture Consultants tasked with assisting Teradata customers throughout Europe, the Middle East,
Africa and Asia to realise value from their Big Data assets. His Strata (UK) 2016 keynote can be found at: https://www.oreilly.com/ideas/
the-internet-of-things-its-the-sensor-data-stupid; a selection of his Teradata Voice Forbes blogs can be found online at http://blogs.teradata.com/data-points/?s=willcox and he recently co-authored a series of blogs on Data Science and Machine Learning – see, for example, Discovery, Truth and Utility: Defining ‘Data Science’.

Martin holds a BSc (Hons) in Physics & Astronomy from the University of Sheffield and a Postgraduate Certificate in Computing for Commerce and Industry from the Open University. He is married with three children and is a keen glider pilot, amateur photographer –
and a (very) occasional guitarist.